P1: The Research Spiel

Submission

In class delivery. Please note that there are no make-ups or late attempts accepted for this deliverable.

Type

Individual Submission. Each student in the course must present on an individual basis.

Description

In a research setting, an elevator pitch is known as a research spiel. It introduces you as a researcher, your research questions, and the significance of your research. Because a research spiel is short, typically minutes, it is a great way to introduce and share your research with others at formal networking events, academic conferences, casual conversations, or even during an actual elevator ride.

Ultimately, your research spiel should provide a hook and make your listener want to know more about your research!

Structure

A total of five minutes will be allotted for each presentation with 3 minutes given for the spiel and two for questions. Each individual will be scored on two fronts

  1. Four criteria as a presenter
    • Adhering to the 3 minute (+/- 10 seconds) timespan
    • Ability to discuss the review conversationally
    • Completeness/thoroughness of your presentation
    • Address questions

  2. Two criteria as an audience member
    • Asking meaningful and thoughtful questions
    • Providing feedback to each participant

Delivering a Research Spiel

It is important to focus on your audience when delivering a research spiel. For instance, if you're pitching your research project to a general audience, it's a good idea to define or leave out technical or disciplinary terminology. Similarly, be sure to define acronyms and use everyday examples or analogies to help your audience understand key concepts that may be unfamiliar to them.

Remember that in a research spiel, it is important to keep it simple and to the point. State your research topic, report your findings, and convey the significance of your work.

Practice is Key

It's a good idea to write out a draft first and read it out loud a few times to make sure it flows and is of appropriate length.

Most importantly, practice delivering your research spiel a lot. This will help calm your nerves so you don't freeze up when you're about to share your research with others. To make your research spiel not sound robotic, it's a good idea to memorize key points of your research rather than a full script.

And lastly, be enthusiastic. Recall what first sparked your interest in your research and be sure to convey that to your audience.

Difference Between a Research Spiel, an Elevator Speech, and an Abstract

Although all three serve to present your research and its significance in a concise manner, research spieles, elevator pitches, and abstracts differ in format and purpose.

Literature or Systematic Review Research Spiel Typical Elevator Speech Abstract
Delivery Orally Orally Written
Purpose Introduce your content area, its significance to the field; report dominant and emergine outcomes from the synthesis so your audience will learn more about the area and its connectivity to a broader picture Introduce yourself as a researcher, your research project, and its significance so your audience will want to learn more about your research Explain your research project and its significance in order to apply for funding (e.g. assistantships, fellowships, scholarships, etc.), present at conferences, publish in journals, or just for kicks
Length 3 minutes 30 seconds to 5 minutes 150-300 words

Note: In the cases where you’ve already written an abstract for your research paper, you can use it as a starting basis for your research spiel. You can think of your research spiel as a more condensed version of your abstract. Remember, the main purpose of the research spiel is to engage your listeners so they’re interested in learning about the details of your project.

Extra Help?

Video Examples

Who - Introduce your name and identities as an academic and researcher.

What - Share your research topic and question.

Where - Explain where you are doing your research.

Why - Help people see the importance of your research.

Resources


Adapted from Deconstructing the Elevator Speech by Mary Tran (UCLA Library)